Browsing School of Technology by Author "Perrons, Robert Kirby"
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Make-buy decisions in the face of radical innovations.
Perrons, Robert Kirby (University of Cambridge, 2004-10-26)Some research in the area of make-buy decisions for new technologies suggests that it is a good idea for a company to pursue a fairly rigorous “make” policy in the early days of a potentially disruptive innovation. Other ...