Browsing School of Technology by Author "Perrons, Robert Kirby"

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  • Make-buy decisions in the face of radical innovations. 

    Perrons, Robert Kirby (University of Cambridge, 2004-10-26)
    Some research in the area of make-buy decisions for new technologies suggests that it is a good idea for a company to pursue a fairly rigorous “make” policy in the early days of a potentially disruptive innovation. Other ...